Profile
A passionate marketing professional with business acumen who creates a result-driven marketing strategy and build team & resources necessary to deliver the business goals having more than 8 yrs of work experience in Marketing (offline-BTL/ATL & Online-digital-SEO-SEM-SMO) Government, Limited Company and Pvt. Ltd company (Start-up).
Currently, working as Head-Business Excellence at Hi Impact (India's Largest Recruiter of Doctors), looking after Marketing (offline/ online) , contributing towards shaping business, strategic planning, business development, sales operations, lead generations, new business lines etc.
Achievements: Launched Eduroam in India, Build ehealthcare Business plan and received funding from Asia's largest healthcare fund, successful campaign in the idea and achieved Idea excellence Award for achieving ever highest gross nos in one day and the new format of van activity.
Specialties: Marketing Communication (Digital-SEO/SMO/SEM plus BTL/ATL/TTL) ► Branding, General Administration ► Sales & Distribution as well as Business Planning, Business Analysis ► Strategic Planning ► New Business Lines ► Research and Analysis ► Brand positioning & strategy ► New Product Development ► Web Analytics (Web & App) ► User behavior analysis ► SEO ► SEM ► Social media strategy & execution ► Content Marketing ► Online Reputation Management ►
Now added one more i.e. Healthcare Recruitment
Areas of expertise:
recruitment marketing ► recruitment agency marketing ► recruitment consultancy marketing ► marketing in recruitment ► professional services marketing ► B2B marketing ► management consultancy marketing ► sales marketing ► marketing in charities ► marketing planning ► full marketing mix ► marketing programmes ► marketing function ► external communications ► brand positioning ► digital marketing strategy ► campaign planning ► agency management ►external agencies ► proposition development ► consultancy providing recruitment marketing