Profile
• Dynamic, competent & result oriented Marketing Communications professional with over 10 years of progressive experience in the field of Advertising, Digital Marketing and Brand Management for luxury brands of multimillion-dollar companies across diverse industries.
• Leading the creative team, media buying division and Marketing communications department. Conceptualize and orchestrate marketing campaigns that effectively reinforce and build brand images.
A history of proven results, as evidenced by the following accomplishments:
• Successfully launched over 15 projects in luxury real estate & Hospitality market, achieved during a period of overall decline in the Economy. Identified opportunities, researched new product possibilities, collaborated with media agencies, publication houses for optimum ROI.
• Developed and executed SEO strategy that achieved and sustained top 10 rankings on Google (organic, nonpaid results) for key product search terms.
• Lead marketing campaigns (comprising of Advt. Campaigns, Outdoor and digital marketing) of some of the largest integrated townships in India- Jaypee Greens Sports City (with first ever F1 track in India) and Jaypee Greens Wish town- a mega township spread over 1162 acres.