Profile
More than 8 years of experience in Digital Marketing
Digital Marketing: Significant experience in various roles of Internet Marketing, Cross Culture marketing exposure (generating leads via regional marketing channels for B2C and B2B markets), Analytical skills to measure performance of digital campaigns, increasing web sales with expertise in website optimization (prime focus on user experience and usability parameters), SEO and Paid Campaigns. Proven ability to develop and execute marketing strategies and meet business goals.
Leadership: Part of the core team and helped shape the company's vision and goals. Lead and managed young and diverse teams.
Entrepreneurial exposure: Awarded business partner certificate, working directly with CEO to achieve business targets YOY
Information Architecture, Technology & User Experience: work with creative and technical teams to ensure an effective and cutting edge user experience. Understand web development process and internet technologies well enough to give a direction to the technology needs for any ecommerce venture.
Pre-sales consulting: Working with cross functional teams to understand requirements, design solutions, scoping and estimation.
Project Management: Develop project plans; ensure adherence - on time and in budget, Scope Control, Quality Assurance, Change Requests.
Understanding the Business requirements and accordingly prepare functional specification for new services and enhancements.