Profile
In more than 18 years of professional experience, I have built considerable expertise in business development and B2Bsales and marketing functions in the enterprise software sector (ERP, CRM, etc.), delivering value to customers across industries and enabling them to meet business imperatives efficiently.
I specialise in managing profit centres, defining and executing growth strategies based on market segments, optimising sales operations and infrastructure and overseeing project implementation, resulting in substantial growth in revenue and profits.
I have extensive experience informing capable teams, setting up, developing and managing new operations and practices, improving brand awareness, providing value propositions, and leading with a customer-focused and competitive approach, which has led to negotiation and closure of large-value deals with new and existing clients.