Profile
• MBA (Marketing) with 28 years of rich, qualitative & versatile experience in Sales & Marketing, P&L Operations and Strategic Planning
• Currently associated with TVS Group, Chennai as Senior General Manager & Head of SBU
• Merit of starting Industrial Division in Reinhold Wuerth India Pvt. Ltd., Chennai and increasing its profit to 12 crores per annum
• Played a key role in managing a portfolio of 2500 retailers (channel partners) across the operating states
• Identified the most appropriate sales channels to sell company products and services by developing a methodology to determine the best routes-to-market
• Maximized revenue opportunities by achieving the set target through effective forecasting, pricing, rate management, optimal market business mix and distribution channel mix
• Ensured effective communication and activities between distributors and sales team to meet departments and company’s overall strategy
• Designed, implemented and monitored strategically focused sales plans that created advantage for both the company and business partners
• Allocated budgets to support channel partner programs, identified and nurtured key solution providers for leveraging channel strategy
• Hands-on experience in charting out sales & marketing strategies and enhancing business volume as per profitability norms of specific industry
• Skilled in identifying & establishing strategic alliances / tie-ups with suitable business partners, resulting in deeper market penetration
• Proficient in increasing sales revenue, exceeding targeted goals, developing profitable & productive business relationship and building an extensive client base
• A strategist cum implementer with recognized proficiency in spearheading business to accomplish corporate plans and goals successfully