Mandeep Singh

Commercially astute leader with over 26 years of experience providing strategic direction & disruptive business models for leading brands in India & International Markets.

Have built businesses in consumer products & services, B2B Media, Digital sectors; in B2B & B2C domains. As a result-oriented and decisive leader, maintained high quality performance standards to meet challenges of fast paced and competitive business environment thus, consistently delivering business goals and value to shareholders.

Have created & executed un-conventional, disruptive and innovative business strategies, riding on “Strategic Partnerships”, especially for B2B business. As a persuasive communicator, possess strong relationship management skills & an ability to forge cross-border strategic business alliances by leading cross-functional & cross-cultural teams.

As a de-facto entrepreneur, not only successfully built start-up businesses from zero base to be valued for multi million dollars but also, scaled up business in matured organizations, using un-conventional business strategies.

For last more than three years, as a Managing Director India, I have been building business of a Unilever Venture invested European MNC, an early stage company in a new age media i.e. mobile/digital media, using mobile as a medium to acquire big data and using analytics to build sustained programmatic engagement of brands with their audience.

The learning continues.