Devansh Dua

Since my school, my interest has always been driven towards human welfare and well-being. Caring for lives is much more beyond medicines and scientific knowledge. Other important fields altogether contribute towards this noble cause, but the “Pharmaceutical Industry” caught my attention when I was deciding my career.
Learning about pharma, I realized the challenges faced by the pharmaceutical industry were not only to develop innovative products to cure diseases but also to sell and marketing them in ways to sustain in an ever-building industry. Selling pharmaceutical products to customers is not as easy as a regular retail market. Pharmaceutical companies have to craft new strategies for every product. Seeking more knowledge, I realized the demand for innovative selling and marketing techniques as a never-ending challenge for pharmaceutical companies.
Driven by my craze for becoming a part of the pharmaceutical industry I decided to do an MBA. This proved to be a turning point in my life when I chose to study an integrated course of Masters Of Pharmacy(Pharmaceutics)+MBA(HealthCare Management) offered by NMIMS University. I also invested time doing internships in market research, building strategies, digital marketing, and optimizing online retail for products (SEO & SEM).
Finally, I have completed my education, and now I feel prepared for finding a place in the pharmaceutical industry.