Abhra Das

PROFESSIONAL SUMMARY
Industry knowledge



PC
PC Monitor
Phone
Tablet
TV • Entrepreneurial and performance-driven professional with the ability to translate a vision into an action plan, offering 20 years of comprehensive experience in Business Development, Sales & Marketing, Channel development and management, client Services for the PC (Hardware) products. Establishing, implementing and maintaining key business drivers across the division of the organization to ensure increased sales, reduced costs and improved customer service.
• Developed compressive Sales and Marketing plan for many products of the organization to capture more market share to increase sales and reduce cost.
• High achiever in managing all aspects of budgeting, forecasting, operations & channel management
• Industry specific knowledge (PC Monitor, tablet, laptop, mobile phone etc.)) with strong communication, interpersonal relations, mentoring, negotiation and leadership skills
• Built, Lead, Developed, Mentored, Coached, Influenced & Motivated diverse teams by creating an environment of trust, teamwork, high energy & performance.

CORE COMPETENCIES

Business Strategy and Planning
• Planning & implementing various Strategic programs in line with organizational vision.
• Strategic decision in consultation with Management related to ongoing activities and processes that organization use to systematically coordinate and align resources and actions with mission and vision to achieve profitability and sustainable growth.

Business Development/Marketing/Expansion Initiatives
• Identifying new markets (market research) / tap profitable business opportunities across various verticals.
• Explore revenue-enhancing opportunities through implementation of effective marketing & pricing strategies for Sales promotion schemes and value added services.
• Identifying and developing new streams for long-term revenue growth and maintaining relationships with customers to achieve repeat/ referral business.

Operations & Product Management
• Develop plans and work with cross-functional sections of people. Working proactively to ensure all aspects of employee, process, customer and market readiness are optimized.
• Understand the customers and market needs and to represent those needs in the form of product features and maximize opportunities to grow revenue and promote customer loyalty/satisfaction from the core operations.

Project Management
• Establish & articulate project scope, strategy and objectives to internal client, production team and leadership.
• Responsible for all aspects of projects, including: meeting deadlines, time management, approval channels and procedures, budgeting, campaign analysis, and tracking / monitoring procedures.

Distribution/Channel Management
• Setting up the distribution strategy plan network for regions facilitating revenue increase.
• Developing/ sustaining existing network & effectively managing the supply chain.
• Expanding the infrastructure and appointing of new Partners in untapped markets.

Market Research & Competitive Intelligence
• Conducting various interviews, including win/loss and post-engagement client interviews/surveys to identify trends and make recommendations to senior leadership.

People Management
• Motivate, mentor, guide and monitor large number of executives to achieve goals.
• Managing and motivating teams with diverse skills and backgrounds. Foster an innovative and inclusive team-oriented work environment.