Profile
• Around 10 years of experience in the areas of Organic Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Optimization (SMO), Competitive Analysis & Market Research, User Experience & Conversion Optimization, Website Analysis, Web Analytics, Content Management Systems.
• Successful track record in leading SEO, social media and content marketing strategy for a variety of clients including start-ups, small business and national brands.
• Extensive Online Advertising experience in Customer/Lead Acquisition, Ad Campaign Management, Optimization, Video and Mobile Advertising, troubleshooting Ad display and Reporting issues.
• Developed Conversion Rate Optimization (CRO) Strategies using A/B testing & Multivariate testing
• Google Adwords and Analytics Certified Professional