Profile
Young, energetic and result oriented professional with overall 10 years’ experience in FMCG industries; Result oriented decisive leader keen to meet challenges of this fast-paced, high-turn industry.
Sales and Marketing/ Business Development managing sales & marketing operations; Conducting competitor analysis by keeping abreast of market trends & competitor moves to achieve market share metrics and provide valuable inputs for sales forecast.
Responsible for implementing sales targets, demand forecasting, budget achievement, preparing reports.
Identifying opportunities, procuring business from existing accounts, generating business from new accounts to achieve revenue and profitability targets.
Foreseeing brand visibility and enhancement through devising, budgeting and initiating efficient promotional strategies viz. camps & ideas, banners & hoardings, offers and merchandising.
Channel Management Establishing strategic alliances/tie-ups with financially strong channel partners, allocating targets for deeper market penetration. Evaluating performance & monitoring the sales and marketing activities of the distribution channels; ensuring optimal inventory for smoother business operations.
Currently managing & guiding the team of 5 Store Managers, 5 Asst. Store Managers & Salesman