Haresh Pansuriya

Detailed Description of My Role & Responsibilities:

Execute and analyze SEO experiments
Deep dive into performance issues
Own end to end projects
Important SEO factors analysis/fix before launching products.
Write detailed product requirements for our engineering team to execute
Develop product specifications for concrete actions/projects.
Working with the SEO software development teams to execute initiatives.
Create new ideas from market & Competitors research.
Come up with new SEO implements to grow sales/rank.
Devising strategies to drive online traffic to the website.
Tracking conversion rates and making improvements to the website.
Developing and managing digital marketing strategies.
Utilizing a range of techniques including organic search, SEO and SMO.
Overseeing the social media strategy for the company.
Managing online brand and product to raise awareness.
Managing the redesign of the website.
Improving the usability, design, content and conversion of the website.
Responsibility for planning and budgetary control of all marketing.
Evaluating customer research, market conditions and competitor data.
Review new technologies and keep update with the company.
Creating reports and decks for clients and guide them through how the multiple channels are performing,
suggesting improvements, and implementing changes through the team. Meeting with team (DEO) and prospective customers explaining the process of digital marketing.