Arati Chalak

A highly accomplished business professional with over 15 years of multi-channel ,retail domain experience with leading MNCs. Experience in Product Marketing, Brand management , Marketing Communication, media Buying & planning ,Merchandising, retail marketing , event & promotions , Marketing strategy & planning, vendor management . Successfully launched the product retail outlets setup and grown retail brands in the areas of, Merchandising and Retail Operations product promotion and product launch. Working with leading organization like ASUS Technology Pvt. Ltd. Toshiba India, HCL Info systems& IBM Think world, A team player with strong inter-personal, leadership and communication skills. Hands-on experience in managing various business channels Retail, channel, Traditional and Modern retail, consumer and corporate marketing -to -Consumer (B2C/B2B).

AREAS OF EXPERTISE

Product Marketing
Brand Marketing
Media buying & planning(print &online)
Marketing & Strategic Planning
New Product launch
Visual Merchandising & Promotions
Marketing & Sales Operations planning
POP collaterals Retail Process Evaluation
Vendor Management
Branding
New Business Development
Business Analysis & Budgeting
Event Promotion exhibition