we are hiring for SEO Analyst

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Execute tests,
collect and analyze data, identify trends and insights in order to achieve
maximum ROI in paid search campaigns

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Track, report,
and analyze website analytics and PPC initiatives and campaigns

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Manage campaign
expenses, staying on budget, estimating monthly costs and reconciling
discrepancies.

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Optimize copy and
landing pages for search engine marketing

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Perform ongoing
keyword discovery, expansion and optimization

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Research and
implement search engine optimization recommendations

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Research and
analyze competitor advertising links

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Develop and
implement link building strategy

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Work with the
development team to ensure SEO best practices are properly implemented on newly
developed code

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Work with
editorial and marketing teams to drive SEO in content creation and content
programming

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Recommend changes
to website architecture, content, linking and other factors to improve SEO
positions for target keywords.

Requirement:-

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Proven SEO
experience

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Proven SEM
experience managing PPC campaigns across Google, Yahoo and Bing.

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Solid
understanding of performance marketing, conversion, and online customer
acquisition

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In-depth
experience with website analytics tools (e.g, Google Analytics, NetInsight,
Omniture, WebTrends)

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Experience with
bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)

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Experience with
A/B and multivariate experiments

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Working knowledge
of HTML, CSS, and JavaScript development and constraints

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Up-to-date with
the latest trends and best practices in SEO and SEM

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BS/MS degree in a
quantitative, test-driven field

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