Sr. Digital Media Planner: job - Delhi,India - Sirez Limited

Not Specified

Full Time

View Applications

Delhi,India

Skills

Email Marketing Media Planning Advertising

Experience: 4 to 6 Years
Industry: IT - Software Services
Functional Area: Mktg / Advtg / MR / Media Planning / PR / Corp. Comm.

4+ years digital planning experience
Details
Role Develop strategically solid media recommendations with supporting rationale. Will be responsible for developing and executing media plans will be managing and buying stewardship, analyze campaigns, and recommend tactical changes to maximize campaign performance. Will assist in analysis of research to develop strategies and tactics. Will work with analytics, trafficking, ad-serving, and finance departments as part of the media management process. Department Media Planning & Strategy, India Qualification Master’s degree or Equivalent in Marketing/Advertising/Media domains preferred. Reporting To Head – Digital Strategy Responsibilities • Manage day-to-day plan changes and maintenance of media plans.
• Respond to competitive requests.
• Research and compile competitive data.
• Oversee and train junior staff to develop core competencies.
• Other business development responsibilities as assigned. Competencies • Ability to work in a team environment that promotes collaboration.
• Strong customer service skills.
• Establish and maintain effective relationships interdepartmentally as well as with those outside the team.
• Strong quantitative and analytical skills.
• Solid understanding of mathematical concepts.
• Strong understanding of interactive research tools.
• Knowledge of all aspects of Digital Media, including Search, SEO, SMM, Mobile etc.
• Basic understanding of the principles of marketing and advertising, as well as an understanding of media concepts and terms, creative and budget requirement.