Online / Digital Marketing (SEO / PPC / Google Analytics)

Roles & Responsibilities:

1. Good Knowledge on SEO (On Page & Off Page), Google Analytics, Google Webmaster Tools, Google Adwords etc.
2. Technical knowledge of SEO, including; keyword research, competitor analysis, comprehensive site audits/optimization and all off-site promotion (strategic and practical), with hands-on experience.
3. Review the customer's website to understand the nature of their business.
4. Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
5. Should be able to brand, drive good traffic, improve search results and bring in different approach & techniques for Online Marketing
6. Implement link building campaigns in coordination with client SEO goals.
7. Monitor web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.
8. Work with designers and content writer to create email creatives.
9. Analyze the reports and optimize the mailer campaign to improve the performance
10. Manage the day-to-day search marketing activities across multiple campaigns and to analyze the performance
11. Knowledge of PPC programs and optimizing data gathered from both organic and paid sources
12. Excellent command over English - written & spoken Skill Sets
13. Google Certifications will be an added advantage