Marketing Executive/Officer (Content Writer)

Tasks & Responsibilities
The ME/MO must be completely familiar and conversant with all the features and benefits of the Company’s products and services and the role requires him/her to:
Maintain the freshness of the Company’s customer and prospect databases;
Maximize prospect database generation through online and offline resources;
Maintain the Company’s online resources, i.e. websites, social media presence, blogs, etc.;
Generate the pre-sales requirements of the sales team, i.e. sales presentations and product/service literature as required;
Produce and publish video content on the Company’s products and services as required by the sales and support teams;
Handle the email marketing programs of the Company and circulate the related reports;
Conceptualize the sales promotional schemes as required by sales priorities and business goals;
Produce all Company stationery and other printed material, promotional material and marketing collateral;
Prepare the structured reports to be submitted to Management on a routine regular basis;
Visit prospects and customers to understand how to communicate more effectively about the Company’s offerings to them;