SalaryNot Specified
Job TypeFull Time
Job Location Noida,Uttar Pradesh,India


Analytics Project Management Campaign Management Requirement Analysis U&R UNR Usage Customer Retention CLM Customer Acquisition
6 to 10 Years
Telecom / Internet
Functional Area
Mktg / Advtg / MR / Media Planning / PR / Corp. Comm.

Job Description

Duties and Responsibilities:
1) Analyse recharge/usage trends and movements of the base.
2) Campaign Management
3) Customer Segmentation - active, grace, pre-churn, churn.
4) Post launches impacts of existing and new products.
5) Responsible for bucket movements - upgrade and downgrades.
6) Introducing retailer schemes and promos for incremental revenues and win backs.
7) Introducing new products and schemes on the basis of recharge and usage trends.
8) Categorization of entire base on the basis usage/recharge patterns.
9) Highlighting business health to ensuring usage up-gradation of subs.
10) Planning communication calendars to ensure proper communication to the subs.
11) Responsible for Requirement analysis, Logical modelling, Project Management for Analytics, Overall BI analytics system & integration 
12) Automated Analytics Process, Cross Sell process and Churn Analysis
13) Strong Coordination with Marketing Team

DishTV India Limited
DishTV India Limited
FC - 19, Sector 16A, Film City, Noida, Uttar Pradesh, India
View Jobs By This Company

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