Head Digital Marketing

Job Description

Who You Are:

• You love ideas, innovation and creativity.
• You have exceptional oral and written presentation and communication skills.
• You've proven your team leadership through time and experience.
• You've managed, at minimum, a team of 40-50 people.
• You're skilled at building relationships with domestic and international clients.
• You come with a rock-solid data analytics and strategy background.
• You're able to think interact at all organizational levels and foster strong cross-functional teamwork.
• You're experienced with keyword research and SEO tools like Google Analytics, Webmaster Tools, and OSE etc.

What You Do:

• You responsible for the overall digital strategy, media planning,
  media buying, trafficking, optimizing, and managing all projects.
• You develop a thorough understanding of client requirements before translating them into SEO strategies.
• You organize, track and deliver monthly reports for all clients
• You coordinate with the Business Development Manager to identify new business opportunities.
• You organize, allocate and track all new and existing projects
• You monitor the day-to-day work of all digital marketing teams.
• You set daily, monthly and weekly Link-Building targets for the Off-Page Optimization teams
• You restrict the tracking of keyword rankings via web position only.
• You identify new tools, software and processes for improving productivity and quality of service with a special focus on:
  
  • Keyword Research
  • Keyword Rankings
  • Tracking & Reporting Tools
• You identify professional development needs & opportunities for the SEO team vis-a-vis Digital Marketing.

What You Need:

• Passion for all things digital.
• An intuitive understanding of people
• Excellent listening skills.
• 8 – 10 years in the industry.
• At minimum, a post-graduate degree in Marketing, IT and/or diplomas in related fields.
• At least 3 references.