Creative Link Building Manager

RESPONSIBILITIES:

1. Understand Client’s business and define a unique off page seo strategy comprising of link building, content marketing and social media to obtain back links which will help achieve overall SEO Objectives.
2. Effective and timely execution of individual link building plans for 100+ active clients
3. Timely reporting of all link building activities to internal teams and/or clients
4. Manage a team of 15+ link builders involved in link building / off-page seo, guest posting, content marketing and social sharing
5. Develop processes and tools to track the team’s work. Ensure individual goals are aligned with organizational goals.
6. Coordinate with On-page SEO Team
7. Coordinate with Content Development Team
8. Coordinate with Social Media Team
9. Identify new trends and tactics in SEO, link building and content marketing and incorporate these into plans for the team to execute
10. Identify training needs and train the team on various link building activities
11. Manage and Grow the Techmagnate blog subscribers and expanding the overall blog's reach.

KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED

Writing & Editing

1. Ability to write simply with a conversational style
2. Present professional, but friendly posture with blogosphere
3. Optimizing content for search engines and lead generation.
4. Contributing to long-form content projects such as ebooks.
5. Content research for Infographics.

Outreach, Blogging & Guest Posting

1. Identify quality blogs for guest posting for clients across industries and niches.
2. Outreach, network with bloggers and influencers to publish and promote content.
3. Measure and track the effectiveness of blog/content topics
4. Respond promptly to blog comments, social mentions and e-mail
5. Ability to make presentations on blog feedback, metrics and comments at business intelligence meetings

Link Building & Social Networking

1. Community Creation in Social Networking Sites
2. Blogging
3. Forum Postings, Questions & Answers
4. Infographic Marketing
5. Social Bookmarking
6. Link Exchange
7. Link Baiting
8. Cross-Linking
9. Photo Sharing
10. Video Promotions
11. Business Reviews
12. Local Listings & Yellow Pages
13. Article Submission
14. Press Release Promotion
15. Classifieds Submission, Deals & Coupons Promotions
16. Social Shopping Network
17. Document Sharing

The ideal candidate will have …

1. A passion and strong understanding of SEO, Link Building & Content Marketing with 4-5 years of Experience
2. A creative mind and interest in using link baits, content marketing and social media to optimize/ scale seo marketing strategies and tactics.
3. Considerable experience in building high quality, niche based back links
4. Ability to easily network with bloggers and influencers.
5. Possess engaging "conversational" writing skills with a professional posture.
6. 2-3 years experience managing a team of 5-10 executives
7. Excellent organizational skills to work independently and manage projects with many moving parts.
8. Bachelor's degree in journalism, communications, or related field preferred.