SalaryNot Specified
Job TypeFull Time
Job Location Kolkata,West Bengal,India


Integrated Marketing Sales Marketing Campaigns Media Strategy Planning.
1 to 3 Years
HR / Recruitment / Staffing / Manpower
Functional Area
HR / Admin / PM / IR / Training

Job Description

    • Work with the sales team to understand markets, implementation of
      plans, competition, etc. Analyse sales data & suggest plans for
      developing markets as per the brand objectives.
    • Monitor competition on various aspects such as new offering, pricing, consumer offer, ATL & BTL activities
    • Liaison with cross functional teams, vendors, ad agencies, research agencies
    • Initiate research for product testing, dipsticks for insight mining to develop consumer segment specific initiatives.

    • Work with media team to explore various innovative and cost effective
      communication platforms including digital, to plan effective media
    • Develop market strategies to gain market share and achieve top line targets for the brand.
      Design effective and innovative integrated marketing campaigns across
      mediums like TV, Digital, Mobile, Print and Radio. Monitor and execute
      on ground activations as part of the Marketing Campaigns

Archsys Solutions Pvt Ltd
Archsys Solutions Pvt Ltd
Office no. 1H, First Floor,Kumar Cerebrum, S. no. 13B/1+2+3 & 14, Kalyani Nagar Pune Pune MH 411006 IN
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