Automobile / Auto-ancillary / Tyre





United Arab Emirates





Company Profile

Corporate Mission:

"To have significant presence in the Middle East, African and several other country two-wheeler Industry; thereby creating, sustaining and adding value through constant innovation".

As an organization competing on a global basis, we focus our resources on continuously enhancing customer satisfaction with our products and services.

The DAG philosophy is: "To provide excellent transportation to the common man at easily affordable prices and to provide total satisfaction in all its spheres of activity."

Management Policies:

Identify clearly with the objectives of the organization.
Approach your responsibilities with ambition and resourcefulness.
Organise for a transparent and harmonious flow of work.
Respect sound theory and encourage creative experimentation.
Make your workplace a source of pride.


To achieve absolute customer delight through our products and services; both in the domestic as well as international markets. This will be achieved through a highly committed and motivated team of people who constitute the DAG Family.

DAG is a family owned concern and was established in 2003 for the Sole Distributorship of Bajaj Auto products (2 wheelers & 3 Wheelers) in Middle East, Africa and Several other countries.

We are proud to associated with M/s. Bajaj Auto Ltd., one of the leading 2 wheeler & 3-wheeler manufacturer in the world providing excellent quality products over the last 40 years from India.

The Bajaj Group is amongst the top 10 business houses in India. Its footprint stretches over a wide range of industries, spanning automobiles (two-wheelers and three-wheelers), home appliances, lighting, iron and steel, insurance, travel and finance.

The group's flagship company, Bajaj Auto, is ranked as the world's fourth largest two- and three- wheeler manufacturer and the Bajaj brand is well-known in over a dozen countries in Europe, Latin America, the US and Asia.

Founded in 1926, at the height of India's movement for independence from the British, the group has an illustrious history. The integrity, dedication, resourcefulness and determination to succeed which are characteristic of the group today, are often traced back to its birth during those days of relentless devotion to a common cause. Jamnalal Bajaj, founder of the group, was a close confidant and disciple of Mahatma Gandhi. In fact, Gandhiji had adopted him as his son. This close relationship and his deep involvement in the independence movement did not leave Jamnalal Bajaj with much time to spend on his newly launched business venture.